Amsterdam Dance Event and G-STAR present their official ADE Pro 2025 collaboration: the modular bag. For the first time, the design combines a spacious modular bag in washed black denim with a detachable messenger bag built in for the night. Big enough to hold records, small enough to carry your USB and essentials, and versatile enough to move between Conference sessions and Festival floors.
Creatively sustainable
G-STAR’s contemporary designs always carry innovation and sustainability at their core. This year’s modular bag reflects both values, offering function and style in one. The washed black denim design stays true to G-STAR’s aesthetic while giving ADE Pro visitors a piece that is practical and long-lasting.
A lasting partnership
G-STAR has been a partner of ADE since 2019, consistently bringing fashion and club culture together. Past highlights include a rave beneath the Rijksmuseum and an exhibition with legendary photographer and Berghain bouncer Sven Marquardt.
The brand has been working with true originals for decades, such as Pharrell Williams, Walter Van Beirendonck, Ottolinger, Marc Newson, Stephen Jones, and Burna Boy. Their Amsterdam HQ, RAWFACTORY, also returns as the exclusive home of a few carefully curated ADE Festival events this October.
Join the club
The ADE x G-STAR bag is an ADE Pro Pass exclusive and included with the five-day ADE ticket. Along with the 2-in-1 bag, the Pro Pass grants access to the entire ADE Conference and all its tracks, plus the upgraded business hubs, the matchmaking hub, networking events, exclusive live performances, and Festival events.
Join the club of the lucky few by securing the ADE Pro Pass and wear the ADE x G-STAR bag to Amsterdam Dance Event to join the club of music professionals.
Secure your ADE Pro Pass and receive your official ADE 2025 bag by G-STAR
ADE is organised by the Amsterdam Dance Event Foundation, a not-for-profit organisation dedicated to nurturing electronic music, its culture and its industry worldwide. The organisation devotes itself to stimulating development, innovation and talent, gathering the global industry and laying a foundation for future generations.
About ADE
The Amsterdam Dance Event (ADE), an initiative of Buma, has grown into the world’s largest and most influential club-based festival and conference for electronic music. The event continues to grow and develop each year, featuring over 3,000 artists and 600 speakers in almost 200 venues. The five-day event attracts visitors from over 150 countries and features every conceivable aspect of electronic music culture, with dedicated conference programming, an extensive Arts & Culture programme, live music and DJ/artist performances, all spread across the city of Amsterdam.
ADE – Electronic Music Gathers Here
The Amsterdam Dance Event is organised by The Amsterdam Dance Event Foundation. Founding partner: Buma
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