Amsterdam Dance Event 2022 is bringing once again the finest professionals from the electronic music industry under the same roof to discuss and exchange ideas by learning from each others experience. Thursday 20th October 2022 schedule of the ADE PRO conference includes the following events. The actual timeframe can be found here
DATE Thu, Oct 20, 2022 11:00 - 11:45
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- Democratizing the Future of The Music Business
shesaid.so - Michail Stangl (ZORA), Andreea Magdalina (shesaid.so)
An interview hosted by Andreea Magdalina (shesaid.so) with Michail Stangl (Zora) exploring the impact of web3 technologies on the music business as reflected by an excerpt from Zora's manifesto: "We need new infrastructure, something transparent, ownable, accessible, financially sustainable, where we can share the value we create, something for the community, something that’s ours"
DATE Thu, Oct 20, 2022 11:00 - 11:30
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- Unboxing Online Royalties: How To Make Money As A Composer, Author or Publisher?
Jurjan Rietveld (Manager Online Operations Buma/Stemra), James Frostick (Head of Online Licensing at Buma/Stemra)
Online revenues are an increasingly important revenue stream for our rightsholders. But how do we get to the amount ending up on your bank account? In this workshop we’ll lift the cover from the infamous ‘black box’ and will explain why the streamvalue does not exist, how we come to agreement with large DSP’s and what you can do to ensure a smooth royalty flow. We’ll talk you all the way from the dealmaking process until the actual pay out and show you what’s inside the exciting box called online royalties.
DATE Thu, Oct 20, 2022 11:00 - 12:00
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- Masterclass by International Association of Entertainment Lawyers
Bradley Mullins (Mitchell Silberberg & Knupp LLP, USA), Gordon Williams (Lee & Thomson, UK) and Massimo Travostino (DGTB Legal, Italy)
Moderator: Christine Lepera (Mitchell Silberberg & Knupp LLP, USA)
On Legal Issues Facing DJs/Electronic Artists.
More information t.b.a.
DATE Thu, Oct 20, 2022 11:00 - 12:00
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Big Money is Looking For The Music Industry
Nalden (Entrepreneur & (Angel) Investor, Nalden.net / Adelee), Rishi Patel (Partner, Plus8Equity), Hans Ober (Founder, TicketSwap), Jason Gudjonsson (Co-founder & CMO, Overtune), Hazel Savage (VP, Music Intelligence, SoundCloud)
Moderator: Sarah Hildering van Lith (Director of Dance & Electronic, Ingrooves)
More than ever the music industry is considered a very investable market, it would double its value in just 10 years. How does a (startup) entrepreneur get access to this capital? In this panel we talk about this with different types of expert investors; Rishi Patel from Plus8Equity an early stage Venture Capital fund that invests in music and is backed by musicians and Nalden co-founder of amongst others WeTransfer and serious angel investor, Hazel Savage founder of Musiio, VP Music Intelligence at SoundCloud and also angel investor. Also, we hear entrepreneurs Hans Ober (Ticketswap) and Jason Gudjonsson (Overtune), who will share their experiences in raising and talking to “Big Money”, all this moderated by Sarah Hildering van Lith from Ingrooves.
ADE believes that by empowering those innovators and visionaries, and helping them to learn from and connect with the best in the industry; it creates a foundation for the development of world-changing ideas of the future.
DATE Thu, Oct 20, 2022 11:00 - 11:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Short Cuts: How Innovative Companies Are Bringing Artists And Fans Closer Together
Olivier Geynet (Director of Music Partnerships, DICE), Enric Palau (Co-Founder & Co-Director, Advanced Music)
The return of live events this year has meant competition for fans’ attention is higher than ever. To break through the noise, companies need to work smarter in order to bring artists and fans closer together. You will hear how DICE and Sónar have approached this, and focused on delivering a quality experience.
DATE Thu, Oct 20, 2022 11:30 - 12:15
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Reshaping the Music Industry
In this panel we chat with platforms and artists that are changing the music industry with NFT tech. We’ll talk about their different views on how to move forward, discuss what the best options are and whether NFT’s are a good or bad thing for artists, labels and consumers.
DATE Thu, Oct 20, 2022 11:30 - 12:15
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Charting the Progress of Charts
Katie Bain (Director, Billboard Dance), Patrick Hagenaar (Whoa! Promo), Jacob Merlin (Chief Marketing Officer, 1001 Tracklists)
The first place most people look to see what their favourite songs are resonating with a wider audience is the charts. But how accurate are they? How are they formulated and how transparent are they? Representatives of some of the world's most respected charts reveal how they keep up with tracks in our multi-platform world.
DATE Thu, Oct 20, 2022 11:45 - 12:15
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Short Cuts: Everyday Is a Good Day To Support And Buy From Black Artists
What started as a community effort on 4th June 2020 as Black Bandcamp, has developed into a fully fledged database hosting 4,000 global Black artists and labels. Co-founder NIKS will provide a deep dive into how and why the database was created and the structural change that B.A.D hope to entail in the global dance industry.
DATE Thu, Oct 20, 2022 11:45 - 12:15
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- On the Intersect of Fashion and Technology
Daniela Weitmann-Carijo (Industry Head of Fashion and Entertainment, Meta)
Society’s hunger for immersive experiences is accelerating the development of the metaverse. We’ve seen jaw dropping initiatives exploring the endless possibilities in gaming and virtual performances. But the one industry which runs like a thread through all of the above is fashion. Because more than ever, fashion will be an opportunity to express yourself in both the physical and the digital world. As a key industry head at Meta, Daniela Weitmann-Carijo oversees some of the company's key partnerships with global fashion giants and is constantly looking for innovative opportunities to create valuable brand equity. During this keynote, Daniela will paint a picture of the current and potential use cases of the metaverse, and what to expect in the (near) future.
DATE Thu, Oct 20, 2022 11:45 - 12:30
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- Dance Festivals & Events – Fingerprinting Technology
Daan Determeijer (Buma/Stemra), Yuri Dokter (DJ Monitor), Juliette Tetteroo (Buma/Stemra), Niels de Geus (ID&T)
Have you always wanted to know what Buma/Stemra does for you as a maker of electronic music? What does the process look like, from your gig to your payment by Buma/Stemra.
Let's talk this through with an event promotor, Buma/Stemra and one of the fingerprint tech companies that Buma/Stemra partners with: DJ Monitor. The global market leader in monitoring electronic music and preferred supplier of most established Collective Management Organisations in Europe, North America, Australia, Asia and Africa.
DATE Thu, Oct 20, 2022 12:00 - 12:45
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- Why Communities Are The Future of The Music Industry
shesaid.so - Sam Schoonover (Coachella), others TBA
Moderator: Andreea Magdalina (shesaid.so)
The music industry is constantly being reshaped by new technologies. Since the advent of the World Wide Web, power has slowly shifted away from gatekeepers and into the hands of creators, curators and the community overall. In spite of that, the internet as we know it has also led to a bottleneck of influence & commerce in the hands of a few tech companies and the people who lead them. At the same time, more and more communities started leveraging these digital tools to connect with one another, collectively organize and reclaim the music ecosystem. Today, web3 is promising to disrupt, decentralize and provide transparency once again. This discussion aims to disseminate these trends and look at case studies that hypothesize why communities are the future of the music industry.
DATE Thu, Oct 20, 2022 12:15 - 13:00
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Datamining: Goldmine and Minefield
Chris Carey (Head of Music, Media and Entertainment, Opinium), Richard Smoorenburg (Managing Director Data and Digital Media, Media.Monks), Anthony Thissen (Founder and Strategy Director, Bravoure), Georgia Harrison (VP of Customer Success, EMEA)
Data has become a valuable asset to the music, event and entertainment industry. Therefore, many of the organizations are scaling up their data operations. Extensive fan profiles empower companies to monitor behavior and make predictive analysis in order to optimize the decision making process. In addition, knowing your fans or customers will help to personalize communication, offer relevant content and unique recommendations which will increase the overall engagement. But collecting an almost unlimited amount of data raises a lot of ethical (mostly privacy related) questions. This discussion address these questions, talks about the challenges and elaborates on solutions.
DATE Thu, Oct 20, 2022 12:30 - 13:15
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Diplo: The Team Behind
Diplo, Belinda Law (UTA), Renee Brodeur (tmwrk), Andrew McInnes (tmwrk), Jasper Goggins (Mad Decent)
Moderator: Andy Daniell (Senior A&R Manager, FFRR / Parlophone Records)
For decades Diplo has been firmly at the forefront of a cross genre and cross-border creativity explosion that has energized electronic music globally. Together with his team he has continuously evolved and adapted to an ever-changing industry and culture. Always reshaping their vision and focus and constantly expanding upon an influential and unique international music network connecting exciting scenes and acts from all over the world.
Meet team Diplo – the people he has been building his global network and success with, handling all sides of his business and interests behind the scenes, and who have been with him for over 15 years. In this exclusive talk Diplo and his team share their special strategies towards growth and innovations and how they have been building authentic connections with music scenes and places worldwide - pioneering with big shows and collaborations in a range of markets, introducing genres and supporting exciting musical movements, always pro-actively navigating and exploring the latest global possibilities for his creative output.
DATE Thu, Oct 20, 2022 12:30 - 13:00
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Short Cuts: New Realities for Publishers
Tessa Rae Butler (Creative Manager, Kobalt Music Publishing), Mark Gartenberg (A&R Executive, Sony Music, SXSW)
Of all the professions that make up the music industry ecosystem, publishing is generally regarded as the most solid, with business practices that are fundamentally unchanged since its earliest days. But COVID had a devastating effect on artists and their income sources, and publishers were well. placed to step in and offer a helping hand. Did they choose to do so? And if they did, on what terms, and how did that affect the publisher/artist dynamic? How has the business of being a publisher changed post-COVID?
DATE Thu, Oct 20, 2022 12:45 - 13:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Community is Key
Moderator: Remco Vroom (Media.Monks)
The NFT movement has a massive impact on social engagement and community building. It is an essential part of a web3 based project. Let’s talk about the impact of the these communities. How to scale and why this NFT + Community combo is such a powerful tool. Let’s also touch base on the opportunity of converting a fanbase into a community.
What if artists found a new way to connect with their fanbase via NFT tech? Let’s hear it from the most influential names in the NFT Space.
DATE Thu, Oct 20, 2022 12:45 - 13:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- The Future of Music: How Consumption Patterns and Web3 will Change Creation, Consumption and Community
Warner Music Group's Chief Digital Officer & EVP of Business Development is charged with exploring new forms of commercial innovation and creating new digital revenue opportunities, while maximizing relationships with key existing partners. In this keynote, she'll be discussing what the future of the music industry looks like: how consumption patterns are shifting to provide incremental value and how the monetization of fandom driven by new Web3 technologies will affect our future. Ruxandra has frequently appeared on Billboard's Power Players, Women in Music, Digital Power Players, and 40 Under 40 lists. She was also recognized in Variety’s Power of Women issue as a New York-based executive making an impact.
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- Dance Music & YouTube
Dan Chalmers in conversation with Wez Saunders around dance music and YouTube.
DATE Thu, Oct 20, 2022 13:15 - 13:45
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Short Cuts: Gearing Up for Decentralized Networks
Clarian North (Co-founder, Tamago)
The music industry is gearing up for a paradigm shift as a result of the problem solving utility of decentralized networks in the coming years. Radical technological shifts are nothing new to this ever changing industry and we (in even one generation) have seen time and time again music empires rise and fall. We will discuss the underlying fundamental problem solving utility that blockchain offers with transparency and untrimmed payouts, pros and cons removed from the hype, new and exciting sources of revenue, and what Tamago is doing about it. Finally, we will address what you (an artist, a label, an agency, a boutique company, ) can do to get ahead of the game today.
DATE Thu, Oct 20, 2022 13:30 - 13:45
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Don Diablo - "In Conversation with mAIself"
DJ, Digital Artist, Record Producer of Electronic Dance Music
Information T.B.A.
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Reimagine Your Industry: Lessons From Lightyear
Lex Hoefsloot (CEO, Lightyear)
Clean mobility for everyone, everywhere: Lightyear's mission is to enable people to drive nature’s biggest power source, the sun. The Lightyear 0 is a long-range solar electric vehicle designed to be grid independent and to drive for months without charging. During this keynote, Lightyear co-founder and CEO Lex Hoefsloot will talk about realizing his dream within a highly competitive mobility market, and how to apply his career learnings to drive innovation and create new business opportunities in the equally competitive music industry.
DATE Thu, Oct 20, 2022 13:45 - 14:30
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- Artists x YouTube Music
YouTube - Maddy Smith (YouTube Music) in discussion with TSHA (Ninja Tune)
DATE Thu, Oct 20, 2022 13:45 - 14:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- The Opportunities of Synthetic Media
Bob de Jong (Co-founder, DiepNep), Chris Úme (Founder, Metaphysic), Nina Schick (Author & Advisor), Victor Riparbelli (CEO/Co-founder of SynthesiaIO)
During this conference item we’ll take a deep dive into the wonderous world of synthetic media. Most well known example of this innovative technology is deepfake. However, deepfake has a bad reputation which might not be fair since the opportunities of this artificial intelligence solution are predominantly positive. Many convincing examples of this technology have surfaced over the past years. For instance, we’ve seen a hyper realistic Tom Cruise and Morgan Freeman which both generated international media
attention.
DATE Thu, Oct 20, 2022 14:00 - 14:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- In Conversation With Nick Adler
Nick Adler (Business Partner Snoop Dogg, The Unified)
Moderator: TBA
Nick Adler is a legend in the Web3 and NFT space. However, his knowledge and experience reaches further than ‘just’ technology. He joined Snoop Dogg’s team back in 2007 taking up the responsibility for branding and endorsements. By negotiating deals with brands such as Adidas, Pepsi and many others he has built an impressive portfolio and a respected reputation. Nick’s curiosity and interest in technology and innovation helped him to also become the ‘tech guy’ within the team. Together they tested, developed and optimized Snoop’s presence on multiple social media platforms such as Twitter, Facebook and Instagram at an early stage. Being at the forefront eventually led to becoming a pioneer within the Web3 and NFT space and Death Row Records transforming into the first ever major NFT label. In addition, Nick’s is one of the initiators behind KINGSHIP, a Bored Ape Yacht Club Band represented by Universal Music Group. During this conversation we will talk about the past, present and future.
DATE Thu, Oct 20, 2022 14:00 - 14:45
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Doing Business in Areas of Conflict and Controversy
Lindi Delight (Founder, De Light Management / Executive Board Member, AFEM), Steven Brains (Co-Founder at HE.SHE.THEY. / W&W), Mirik Milan (Co-founder, Vibelab), Lainie Copicotto-Green (The Greenhouse), Katie Bain (Director, Billboard Dance), Nada Alhelabi (MDL Beast)
Moderator: Silvia Montello (AFEM)
The Middle East region is increasingly building its profile in dance music alongside culture and sports . While money and opportunity abound, so does controversy over human rights violations and inequality in some nations. This roundtable debate looks at the opportunities, risks and rewards of doing business in the middle east. Is a positive cultural shift really happening and if so what is our ecosystem's role in its development? Or is it simply ‘culture-washing’ being projected in order to gain acceptance on the global music stage while ‘business as usual’ continues behind the scenes? And what stance should be taken towards business in established music market regions and regimes with similar human rights challenges?
DATE Thu, Oct 20, 2022 14:00 - 14:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Short Cuts: Creativity, Mental Health and Your Business
Dominic Furber (CEO, Paxx Group)
There's no hiding from the fact that the music industry is one of the most demanding on mental health. Demanding hours, drug and alcohol culture, and stress-inducing events leads to findings of 66 per cent of participants had high/very high levels of psychological distress, which is more than four times that found in the general population. For many, the forced break allowed an opportunity to step off the hamster wheel of never-ending work and reassess how they show up in the world. Dom returns to ADE in 2022 to discuss the silver linings of taking a break, including the value of a work-life balance, the introduction to meditation, positively and how it has impacted his businesses.
DATE Thu, Oct 20, 2022 14:45 - 15:15
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Short Cuts: 3D Printing - The Sky is Literally the Limit
Asa Freeman (Design Engineer)
Given the fact that already very large objects can be 3D printed in metal, concrete and recyclable plastic, it is not hyperbolic to say that pretty much anything we own, drive and live in or use to cross water, will be 3D printed in the near future. But the really exciting aspect of all this is what 3D printing could do for large scale live events, stage sets, speaker housings, concert venues and bespoke experiential Metaverse sites. When anything is possible, what can we dare to expect?
DATE Thu, Oct 20, 2022 14:45 - 15:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- The Opportunities of Augmented Reality
Tim van der Wiel (Founder & CEO, GoSpooky), David Norris (European Head of Creative Strategy, Snap Inc), Sarah Burslem (Director of Business Development, Niantic Inc)
Moderator: Vivian Kowalski (Somention)
Over the past few years Augmented Reality has been embraced by society through the popularity of social media and mobile games. In addition, the adoption by some of the biggest global lifestyle brands appealed to the imagination of the public. But past the gimmicks and selfie filters there’s more that meets the eye. It seems like we haven’t even seen the full potential as the immersive technology is improving by the day. During this conversation we will take a deeper look into the opportunities together with some of the brightest minds from leading companies within the industry.
DATE Thu, Oct 20, 2022 15:00 - 16:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Fake or Real? How Artificial Intelligence Will Help Us Blend Our Physical And Virtual Worlds Better Than Ever Before
Blendrealities - Harry Yeff, Blake Lemoine, Thomas Wolf and Monique van Dusseldorp
Blendrealities, a two-part hybrid and virtual event, brings together creators, artists, and tech enthusiasts alike. This year we use the latest metaverse technology to transform our home base Felix Meritis into a futuristic hybrid space merging the physical and virtual world. Visitors from all over the world are invited to attend our curated program where we explore the acceleration of artificial intelligence and how it is already impacting our human creativity now.
Schedule
15.00 - 15.05: Introduction Blendrealities Program by host ADE Pro and Monique van Dusseldorp (story of last year, this year, goals).
15.05 - 15.20: Interview with Harry Yeff on AI Music Workflow and Creation
15.20 - 15.40: Performance Harry Yeff
15.40 - 15:50: break
15:50 - 16.10: Interview Blake Lemoine
16.10 - 16.30: Panel ‘Standing On The Shoulders Of AI: How Will Self-Learning AI Boost Our Human Creativity’. With Blake Lemoine (virtual), Thomas Wolf (physical) and Harry Yeff (physical).
Blendrealities
This October, ADE and Ravel join forces in extending the creative spirit of the festival from Amsterdam’s narrow streets into the bytes of data that conform the metaverse. The partnership aims to future-proof the ADE Pro conference and, by using the latest metaverse technology, to blend the experience of online and offline visitors into a smart hybrid event.
Blendrealities, a two-part hybrid and virtual event, brings together creators, artists, and tech enthusiasts alike. The first half of the program is hosted as a hybrid experience, where guests can join physically at Felix Meritis Amsterdam or hop in online with their avatars in a digital twin of the venue. The second half of the event takes place fully online in a metaverse world commemorating one of Amsterdam’s recognisable landmarks.
Discussing metaverse in the metaverse is by definition meta, creating an interesting layer to the program of mind-provoking panel discussions and insightful dialogues. Together with our co-curating partner met-ams.xyz we are proud to announce the first two speakers of the event as Blake Lemoine, who will join us to talk about the ethics of advanced AI, and Oana Ruxandra, sharing insights about the impact of web3 technology on the music industry. Keep yourself updated about the event program on the ADE Blendrealities page.
DATE Thu, Oct 20, 2022 15:00 - 15:45
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- What's in A Name? What Is Your Artist's Name and Likeness Really Worth in the Metaverse?
Mirjam Mollema LL.M. (Partner, de Merkplaats), Kyle Hopkins (Microsoft Studios)
Moderator: Kitty Leerling (Dutchblend)
The fact that several A-Listers including Prince, Whitney Houston and James Brown have sold the right to exploit both their name and their image has been met with a mixture of surprise and, in some cases, shock. But looking at the larger picture, and taking on board the fact that we live in a society that is increasingly attached to virtual worlds, would it not in fact be handy to have your avatar earning money? What are the first steps to seeing if your name and image are saleable, and what they’re really worth? And, most importantly. whether or not you can retain some control over how those rights are used, what to do if you feel they are being abused, and who the best people are to broker such a deal.
DATE Thu, Oct 20, 2022 15:00 - 15:45
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- How To Grow On YouTube
Rutger Tuit (Board Member, GoogleNL), Eric Skuncke ( Music Lead Northern Europe, YouTube Music), Thijs Verhulst (Business Development Manager Benelux, Warner), Henri Lessing (Co-Founder, AGE Media)
Moderator: Jennifer Feaster
The purpose of the panel is to share information about the 'growth opportunities on YouTube' (in combination with other platforms). Music companies want to achieve better results and realize higher returns for their artists and for their existing and new music/video assets (hits and particularly non-hits).This is possible through the implementation of trending formats and specific exploitation models that result in increased views, subscribers, engagement and revenues (a.o. from AdSense and licensing - sync.). We’ll also share our ideas about how artists and music content can become more visible, attractive and efficient in the 'attention economy'.
DATE Thu, Oct 20, 2022 15:00 - 15:45
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Right Owners, What Are You Really Earning?
Back to Back interview between Jessica Ibgui and Marc Olivier Deblanc in which they will put the light on the current situation regarding writers, publishers, producers, labels, artist, performers, the main actors investing for music, for cultural diversity, free expression, and Creativity. How and how much are they able to earn on their property?
DATE Thu, Oct 20, 2022 15:00 - 17:00
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- International Disposition of IP Rights in Music and Celebrity
International Association of Entertainment Lawyers (IAEL)
With: Kenneth J. Abdo (Partner, Fox Rothschild LLP (USA)), Rutger van Rompaey (General Counsel, Buma/Stemra)
International Disposition of IP Rights in Music and Celebrity
Music catalog sales, purchases, and collateralization are ubiquitous and varied. IP assets may be sold and purchased in whole, in part, in pieces, and for value based on many considerations. Weighing diverse factors, the transactions may be relatively simple or extremely complicated. In confirming the chain of title, which bears on the ultimate value to buying and selling parties, the due diligence processes may reveal unanticipated and costly complications. Some obstacles may be surmounted and some may kill the deal. The purchase agreement must contemplate pre-closing and post-closing contingencies, including litigation. A thorough review of international aspects of disposition requires further sophistication. This edition explores the sale, purchase, and collateralization of music catalogs for musical compositions, recordings, and related IP issues from the point of view of the various parties to the transaction. The authors provide practical edification and issue-raising guidance to these complex commercial transactions.
DATE Thu, Oct 20, 2022 15:15 - 16:45
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Antler Startup Competition Final
On ADE Thursday the first edition of the Antler startup-competition will come to a close during a grand finale on the ADE Pro stage at Felix Meritis. Selected from more than 100 applications of companies operating in the field of music & entertainment, the five most innovative finalists will be competing for an investment of at least EUR 100.000 by global early-stage venture capital investor Antler. After presenting and demoing their businesses, the jury consisting of investing experts will decide who gets to take home the main prize.
ADE believes that by empowering those innovators and visionaries, and helping them to learn from and connect with the best in the industry; it creates a foundation for the development of world-changing ideas of the future.
DATE Thu, Oct 20, 2022 15:30 - 16:00
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Short Cuts: The Rapidly Evolving Streaming World According to Nico Perez
CEO, Mixcloud
Nico Perez is the CEO and Cofounder of Mixcloud. For the last 12 years he has been building one of the most comprehensively licensed music streaming platforms that works for DJs, radio presenters and podcasters. In this talk he will be exploring how music streaming has evolved and where it is going in the next 2 to 3 years. If you are interested in how royalties work, the dynamics of access vs ownership, and what is coming next around the corner, make sure you don't miss it.
DATE Thu, Oct 20, 2022 15:45 - 16:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Hardwell: The Return
Hardwell (DJ, Producer)
Moderator: TBA
Almost four years after he announced an extended sabbatical while at the absolute top of his game with two World's No.1 DJ awards and hundreds of sold-out shows, Hardwell returned to the stage at Ultra Music Festival in front of 150,000 people this year. He's also been busy in the studio with a new sound and a new LP titled Rebels Never Die, plus he's undertaking a 24-date world tour that started in Brazil this October, finishing in Frankfurt next May. At ADE, he'll be talking about his new work and future production plans, why he took a sabbatical, what he learned in that time, and what he'll be doing differently in this new phase of his stellar career.
DATE Thu, Oct 20, 2022 16:00 - 16:30
LOCATION Huis Vasari (Vrije Academie) | Herengracht 368, Amsterdam
- Owning Your Company's History and Navigating Change
Beatport x AFEM - Robb McDaniels (CEO, The Beatport Group), Silvia Montello (CEO, AFEM)
What are the lessons to be learned from the need to deal with present-day social discussions that have arisen from behaviour that took place in the distant past? What is the internal impact of the social backlash and how do you deal with that constructively and positively while protecting current employees and partners? What changes have been implemented at Beatport since the alleged incidents and what is the ideal outcome of owning your company history and leaning into the very real challenges our entire community faces?
Following a well-documented series of allegations, AFEM recently stated its intention to work with Beatport towards ensuring an equitable, safe and positive working culture for all, while also outlining tangible, measurable structures for change, with the hope that this would set a new set of standards for the global DJ industry. A conversation between Silvia Montello (CEO, AFEM) and Robb McDaniels (CEO, Beatport).
DATE Thu, Oct 20, 2022 16:00 - 16:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
Short Cuts: Your Music Your Rights Your Money by Buma/Stemra
Daan Determeijer (International Membership Development, Buma/Stemra), Michiel Laan (CCO, Buma/Stemra)
Music societies sometimes tend to focus on the total revenues they make. However, at the end of the day it is not about how much music a music society makes, but the money a creative makes with this. Daan and Michiel will walk you through several examples of the money a music society as Buma/Stemra generates for different types of composers.
Followed by a symposium at 17:30 with a recap of the panels on this subject and a debate about how both new and traditional societies and organisations can continue to improve their service, make fair and equitable payments the norm, and how marginal/underground artists can finally access the income they have rightly earned through the intelligent use of transparent technologies.
DATE Thu, Oct 20, 2022 16:15 - 17:00
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- What Can Indies Learn from Majors and Vice Versa?
Adam Griffin (Co-founder, Perfect Havoc), Gabi Kochlani (A&R VP, Speakereasy Music), Bob van Wees (Co-founder, Big Top), Bart Cools (Executive VP Global A&R and Marketing Dance Music, Warner Music Group)
Indies and majors are the essential elements of the music business. Both have their own modus operandi concerning every aspect of sourcing, signing, nurturing and marketing artists, and both hope to achieve exactly the same thing. We're led to believe that they do things differently, but given that they use the same raw materials and have the same aim, how different are they really? And how does small, agile and passionate really stack up against large, cash-rich and awash in post-grads? The truth is that they can both claim to be better at some things than others, and so, in the clear light of day, what can they learn from each other?
DATE Thu, Oct 20, 2022 16:45 - 17:15
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Get Paid When Your Music is Played! Let's Talk About Aslice
Zak (DVS1)
Moderator: Dave Clarke
For many decades, there hasn’t been an equitable collection system for artists who get their music played by DJs at events, whether underground sweatbox clubs or bells and whistles festivals. Many artists are naturally thrilled to be recognized and played out by their peers, but this potential exposure doesn’t feed an artist or allow future investments into the studio. Things have also been compounded by radio royalties shifting down per play as market share gets more divided, meaning much fewer earnings per play. The coronavirus pandemic has also highlighted that artists couldn’t truly live off negligible royalties while having no gigs. American DJ, producer, and label owner DVS1 took this break as an opportunity to focus on the problem of the imbalance between DJ and producer incomes and came up with a service called Aslice. By establishing a new revenue share, Aslice is rectifying this topsy turvy ecosystem to get money directly to the music makers and provide a tax-deductible way that the DJ can donate a portion of their fee across all the tracks played. We ask all about this incredible system called Aslice, what it means for the DJs that pay and the artists that finally get paid. And how this equal ecosystem will expand and bring dance music producers in line with the plays they have at events in almost real-time.
DATE Thu, Oct 20, 2022 17:15 - 18:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Sunnery James & Ryan Marciano Talkshow
DJ duo, Armada Music
Your hosts for this event, and on their first-ever stint as presenters, Sunnery James & Ryan Marciano will be revealing what went into making their latest album, as well as inviting by some of the cream of the Dutch house scene to discuss their forthcoming documentary on the history of Dutch house music. This fun-packed session will see the dynamic duo aiming to make an unforgettable impression on ADEPro delegates!
DATE Thu, Oct 20, 2022 17:30 - 18:15
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Symposium - Your Music Your Rights Your Money
Zak Khutoretsky (DVS1, Aslice), Greg Marshall (Electronic Music Industry Consultant), Marc Olivier Deblanc (Barnett Law Firm), Frank Rodi (AlphaTheta/Pioneer DJ), Tjeerd Bomhof (FXR), more TBA
Moderator: Jessica Ibgui
Following directly on from a series of debates and presentations covering every aspect of the collection and distribution of income derived from intellectual property, this symposium brings together traditional and new generation collecting societies. There will be a lightning-fast review of the major learnings from the day, followed by a debate about how both new and traditional societies and organisations can continue to improve their service, make fair and equitable payments the norm, and how marginal/underground artists can finally access the income they have rightly earned through the intelligent use of transparent technologies.
DATE Thu, Oct 20, 2022 17:45 - 18:30
LOCATION Felix Meritis | Keizersgracht 324, Amsterdam
- Live DJ Minting Explained by Richie Hawtin - Masterclass & Performance
Richie Hawtin
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