ADE Lab, ADE’s new education and talent development platform for young producers and aspiring professionals will take place from Wednesday 19th to Saturday 23rd October 2022. You can check here the program so far for Friday 21st of October 2022.
• Gear Test Lab
Welcome to the Gear Test Lab; the place where you are allowed and encouraged to touch every piece of gear you walk into! Take a look at the newest pieces of hardware in the game and meet the key brands within electronic music production to get inspired creating new workflows and maybe even adding new pieces to you own (bedroom) studio set-up!This year, the Gear Test Lab is accompanied by the following brands:
AIMI
Alter Audio
Ableton AG
AlphaTheta (Pioneer DJ)
Amptec
Beatport
Fangage
Howler Audio
IK Multimedia
Pixelynx
Roland
• Studio Arena
This year, in fashion with the new experimental grounds of ADE Lab, we are introducing the newest edition to the mix: the ADE Lab Studio Arena! Yes, you read that right: Studio Arena!
Bring your laptop and get ready to step into the studio at ADE Lab!A one-of-a-kind experience where you as a producer have the opportunity to plug in and start creating right on the ADE grounds, with access to an extraordinary amount of top-notch hardware and software to try out and implement into your productions! A total of eight (!!!) plug and play work-stations to get creating.
To push your inspiration and creativity, the Studio Arena will be hosted by none other than the SAE Institute - firing you challenges by the hour and daring you into the studio ring. Expect hardware and software from Ableton, AIAIAI, Focusrite/Novation, Moog, Native Instruments, Roland, Teenage Engineering and Universal Audio.
• Lab Living
During the long days and longer nights at ADE, we all need a moment to recharge. So sit back, put on a record, relax… and come hang out at the ADE Lab grounds its livingroom; The Lab Living! A multi experimantal space for you to kick back and enjoy a chilled moment. Get groovin’ at the open vinyl decks and curated DJ sets, provided by Allen & Heath, who are there to let you absorb a relaxed ambience at the Lab Living. More of a cratedigger? Start digging and discover some of the most iconic records or flip through a book or two, leveling up your knowledge on the culture and colours of the electronic music scene. Feeling more creative? Together with Deepgrooves you’ll be able to customize your own vinyl sleeve at the Lab Living! For that second-hand record that you have been saving in its little paper cover for years to finally have a proper home. Accompanied by a tiny exhibition on the vinyl creation process!
DATE Fri, Oct 21, 2022 11:00 - 11:45
LOCATION Brakke Grond (Steegzaal) | Nes 45, Amsterdam
- Creative Sampling in Electronic Music
Ashibah, Dam Swindle and Rodriguez Jr.
Moderator: Andreas Allen (Co-founder, Lost Art Music)
Sampling has become an irreplaceable aspect of modern music production, with a rich history that now spans many decades. The face of creative sampling is constantly being shaped and innovated by artists, sample providers and laws, with the current iteration providing a level playing field where creators can be paid fairly for their work and producers can be connected to the sounds of their favourite artists.
We invite Loopcloud sample pack alumni Ashibah, Dam Swindle and Rodriguez Jr. to explore the evolution of sampling, production workflows, sound design and more, with the intention to highlight the uses and creation of sample packs today. This will prove to be an insightful meeting of minds, underlining a few of the many different approaches and attitudes towards the regularly contemplated topic of sample packs in electronic music.
DATE Fri, Oct 21, 2022 12:00 - 22:00
LOCATION The Mayer Manor | Nes 118, Amsterdam
- VIRPP
VIRPP is taking over the Mayer Manor during ADE Lab on the Friday and Saturday! Be sure to step by to experience a program filled with A&R pitches, writing sessions and meeting music professionals.
Program outline to be announced soon.
DATE Fri, Oct 21, 2022 12:00 - 12:30
LOCATION Lynk & Co | Rokin 75, Amsterdam
- Record Labels, DSPs & Distros - Ask Them Anything!
A session where any question is legitimate and your curiosity is encouraged! Ask the line-up of professionals anything and everything about their career and day-to-day business to get that exclusive insight behind the scenes!
This program is part of the shesaid.so take over at ADE Lab in collaboration with ADE and Lynk & Co, powerd by Zora.
DATE Fri, Oct 21, 2022 - 12:00 - 12:45
LOCATION TOBACCO Theater (Bibliotheek) | Nes 75-87, Amsterdam
- Native Instruments: KOMPLETE 14 with Boris Mezga
Native Instruments’ resident specialist Boris Mezga shares insights into the vast collection of Komplete 14. Take a tour through the highlights including many astonishing sound examples and a track creation on stage.
LOCATION Brakke Grond | Nes 45, Amsterdam
- Ways to Monetize your Music Independently
You have been practising and perfecting your craft and are ready to make music a career that could actually pay the bills - but how do you actually create an income from something as untouchable as music when starting out?!
Well, stress no more because together with Bandcamp, Beatstars and SoundCloud - three of the most prominent platforms to help independent creators monetize their music - we explore the many different possibilities as they share all their expert advice on the matter. Now is the time to shoot all your questions and get tips from the platforms themselves!
For an even deeper dive into the platforms and to learn how they can work best for your personal ambitions, be sure to also check out their individual Quick Guides during ADE Lab.
DATE Fri, Oct 21, 2022 13:15 - 14:00
LOCATION TOBACCO Theater | Nes 75-87, Amsterdam
- In the Studio with Ferry Corsten
Ferry Corsten, an icon within the global dance industry, has a lot of experience creating and mastering his own sound. Over the years, Ferry Corsten has developed and renewed his own production techniques to keep evolving as an artist. During this masterclass by the international artist himself, he'll show you all the ins and outs of his personal and musical evolution, by showing the difference in production techniques between projects from different eras. An intimate and exclusive session you don't want to miss out on!
Due to the limit capacity at the Compressor Control room, pre-registration is required for this session. To claim a spot for this session, be sure to sign up at our INFO & SIGN-UP desk, located in the lobby of De Brakke Grond (address: Nes 45, when leaving the Tobacco Theater, turn right).
Sign-up opens up the moment the ADE Lab doors open on the morning of this event (10AM). Be sure to come early because we follow a first come first serve policy and full = full sign-up list.
DATE Fri, Oct 21, 2022 13:30 - 14:15
LOCATION Brakke Grond | Nes 45, Amsterdam
- In the Recordbag of David Vunk
David Vunk
After playing behind the decks for over 25 years, thousands of melodies, basslines and kicks have gone through the ears of none other than Rotterdam-born and raised, Moustache Records label boss and fufull-timeJ & producer David Vunk. His repertoire is drawn from acid to techno, Italo disco to electro and all the way back around, making his record bag radiate with powerful sounds, untouched gems and mandatory classics. Listen up and get a glimpse into the record bag of David Vunk and why he'll always carry these tracks around, physically or by heart!
DATE Fri, Oct 21, 2022 14:30 - 15:15
LOCATION Lynk & Co | Rokin 75, Amsterdam
- Enabling Decentralised Music Communities
Presented by ZORA | Kaitlyn Davies (Refraction)
From DIY venues to major record labels, community-building currently stands as one of the most difficult, rewarding and profitable means of being a music practitioner, particularly in the age of social networks and streaming platforms. Emerging technologies promise artists and fans new models for funding and participation, but often add value back to the tech companies rather than the communities they claim to support. Could decentralised infrastructures offer music makers and maintainers more sustainable alternatives? Join RefractionDAO and ZORA for a crash course on web3 basics for music communities.
This program is part of the shesaid.so take over at ADE Lab in collaboration with ADE and Lynk & Co, powered by Zora.
DATE Fri, Oct 21, 2022 15:30 - 04:00
LOCATION Lynk & Co | Rokin 75, Amsterdam
- What the Hell is Web3?
Ask Michail Stangl, Kat Young, Kat Rodgers (Water & Music) anything and everything about Web3!
This program is part of the shesaid.so take over at ADE Lab in collaboration with ADE and Lynk & Co, powered by Zora.
DATE Fri, Oct 21, 2022 14:45 - 15:30
LOCATION Brakke Grond | Nes 45, Amsterdam
- Brazilian Influences in Dance Music
Pontifexx, NUZB, Steven Hiemstra (Label Manager, STMPD RCRDS)
Brazil has become a major force in the electronic dance music industry over the last couple of years. With local Brazilian influences and sounds exploding onto the scene, this panel brings NUZB & Pontifexx, two Brazilian artists, together to discuss their influences, strategy and how they managed to break into the music industry. Steven Hiemstra, label manager at STMPD RCRDS, provides his point of view and shines a light on why these Brazilian sounds are so in demand. A história dos sucessos brasileiros!
DATE Fri, Oct 21, 2022 15:00 - 15:45
LOCATION TOBACCO Theater | Nes 75-87, Amsterdam
- Quick Guide: Beatstars
Abe Batshon (Founder & CEO, BeatStars), Tantu Beats, Chuki Beats, Freek van Workum
Beatstars is a front-running and multipurpose beat platform that has been designed to serve the creator and help increase opportunities to license, sell, publish and distribute beats. The platform offers a lot of opportunities, but how do you make sure that you get the most out of your Beatstars account?
Together with some of the best-selling Beatstars producers including Chucki Beats, Freek van Workum, Sekko & Tantu Beats, CEO Abe Batshon will give you a quick guide through Beatstars and share its best practices so you can take home plenty of tips and tricks to maximise the platform's potential!
DATE Fri, Oct 21, 2022 15:00 - 15:45
LOCATION Brakke Grond | Nes 45, Amsterdam
- Quick Guide: Spotify for Artists Masterclass
Lucy Blair (Music Strategy & Operations Lead, Spotify), Ashley Graver (Head of Pop, Dance, & Indie - Artist Partnerships, Spotify), Bryan Johnson (Head of Artist & Industry Partnerships International, Spotify), Wilbert Mutsaers (Head of Music Benelux, Spotify), Ronny Ho (Head of Dance & Electronic Development, Spotify), Christie Driver-Snell (Senior Editor (Dance & Electronic) UK & Ireland, Spotify)
Spotify is the world’s most popular audio streaming subscription service with 433m+ users, including 188m+ subscribers, across 183 markets. During this Spotify for Artists Masterclass, the team will take you on a personal guide through the creative tools, features and resources they are building to help artists find and connect with an audience both on and off platform. With roots everywhere, dance and electronic music continues to evolve and reach a new generation of listeners on Spotify. Be the first to hear about Spotify’s latest developments in this space and understand how they’re helping artists reach audiences in new and innovative ways!
DATE Fri, Oct 21, 2022 16:00 - 16:45
LOCATION Brakke Grond | Nes 45, Amsterdam
DATE Fri, Oct 21, 2022 16:15 - 17:00
LOCATION Brakke Grond | Nes 45, Amsterdam
LOCATION Brakke Grond | Nes 45, Amsterdam
- The Ups & Downs of Starting a Label with team KNTXT
KNTXT is a boutique label founded and curated by Charlotte de Witte. KNTXT releases records, hosts events worldwide, curates radio playlists and develops apparel. The label operates under the belief that it likes to tick boxes but never be boxed in.
Its objective is a clear one: to serve a quality experience driven by compelling acts, while staying true to a genuine underground spirit.
By doing so KNTXT has already profiled itself as a force to be reckoned within the electronic music landscape.
LOCATION Brakke Grond | Nes 45, Amsterdam
- How Did House Become So White – Towards A Fully Inclusive Electronic Music Scene
This sure to be vibrant keynote discussion focusses on the black and queer roots of house and electronic music. There will be a special emphasis on its evolution away from those roots towards a scene and industry that has become, both at the top and behind the scenes, predominantly white. The discussions will outline potential steps the global community could (and should!) take towards making a much more inclusive electronic scene and industry without limitations and instead much more respect for its social and cultural foundations. After-all, respect is what it’s all about.
DATE Fri, Oct 21, 2022 16:15 - 17:00
LOCATION Lynk & Co | Rokin 75, Amsterdam
- A Web3 Conversation with Richie Hawtin & Portrait XO
Andreea Magdalina (shesaid.so)
A conversation with multi-disciplinary artists Richie Hawtin & Portrait XO about the creative evolution of the online realm.
This program is part of the shesaid.so take over at ADE Lab in collaboration with ADE and Lynk & Co, powered by Zora.
DATE Fri, Oct 21, 2022 17:30 - 19:00
LOCATION Brakke Grond | Nes 45, Amsterdam
- demo:drop and Live Studio Sesh with Nicky Romero & Jorik
demo:drop goes offline! The highly popular online concept created by Protocol Recordings, hosted by none other than international DJ and producer Nicky Romero and his musical partner Jorik van de Pol, who is the A&R director at the label. Take a shot at getting first hand feedback on your demo by the front runners of modern electronic music and get an exclusive insight on the way demo’s get listened to!
But the fun doesn’t stop there! One of the lucky selected producers whose demo made it into this session, will get the one-off chance to enter the stage and start working on the demo with live tips and tricks by Nicky Romero & Jorik - there and then! A mini studio session with one of the biggest EDM names in the game. Who knows what it may bring next…
Please note that your demo needs to be submitted beforehand and physical presence at the demo:drop is obligated for your demo to be qualified. The online submitting tool will be available in the week of September 26th.
DATE Fri, Oct 21, 2022 17:00 - 17:45
LOCATION TOBACCO Theater | Nes 75-87, Amsterdam
- Find Your Own Sound with Ceri
Ceri
Are you starting out with creating music or have you been producing for a while now but are still looking for that edge within your productions that perfectly aligns with your vision? Then come join this masterclass and Find Your Own Sound with Ceri!
A brief overview of how to make music that sounds phat, stands out from the crowd and is unique to you, suitable for any genre and any DAW! During this 45 minute masterclass you'll learn the building blocks to creating your personal sound and get the tools handed to incorporate it into your future work.
Ceri's music has been played on radio worldwide, Including on BBC Radio 1, BBC6Music. Mixmag Techno tune of the month, and no 1 top house track, and she wants yours to be too...
Due to the limit capacity at the Compressor Control room, pre-registration is required for this session. To claim a spot for this session, be sure to sign up at our INFO & SIGN-UP desk, located in the lobby of De Brakke Grond (address: Nes 45, when leaving the Tobacco Theater, turn right).
